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The Amazing Roller-Coaster Career Of LinkedIn CEO Jeff Weiner

jeff weiner
LinkedIn CEO Jeff Weiner

If you're looking for a case study on why executives today depend on LinkedIn to navigate the job market, look no further than the company's CEO, Jeff Weiner.

He's riding high right now. His company's profits are soaring and he's on the cover of Forbes magazine. But how did he get there?

In 1994, two years out of college, Weiner joined Warner Bros.

Warner Bros. studio

He wrote a report calling for Warner Bros. to go online.

Grade A

 "I was just this little pisher, a nobody," Weiner told Forbes. "But they liked the report." ("Pisher" is a Yiddish word whose literal meaning is "one who urinates." It's used to refer to a bedwetter or, alternatively, a precocious child.)

Weiner rose to become a vice president at Warner Bros., overseeing its online presence in the early days of the Web.

bugs bunny warner brothers
YouTube screenshot

Then he and two other executives, Jim Banister and Jim Moloshok, launched a new Warner site, Entertaindom.

Marvin the Martian poster promoting Entertaindom

It was an early foray into original Web content, like the "God & Devil Show."

God & Devil Show

Things looked great! In late 1999, Time Warner was planning to spin out Entertaindom with an IPO. Employees got stock options. Weiner was named COO.

party sign
flickr/garryknight

Disaster struck: AOL bought Time Warner and put the kibosh on the Entertaindom spinout. Weiner left Warner Bros.

Steve Case Jerry Levin AOL Time Warner Deal

Former Warner Bros. CEO Terry Semel hired Weiner to explore digital opportunities at his investment firm, Windsor Media.

terry semel
AP

Then Yahoo named Semel CEO in 2001. Weiner joined as a top executive.

terry semel yahoo

He led Yahoo's search and content businesses, and oversaw the acquisition of hot startups like Flickr. People talked about Weiner as Yahoo's next CEO. But he was passed over and left in 2008.

Jeff Weiner plays Faceball at Yahoo
Yodel Anecdotal

Weiner was still a hot commodity. In a rare arrangement, two top venture-capital firms, Accel and Greylock, hired him as an executive-in-residence.

Help Wanted

Greylock had a troubled investment: LinkedIn. Weiner signed on as interim president in 2009.

LinkedIn Office Tour company logo
Steve Kovach, Business Insider

The only thing interim was his title. Weiner became CEO in June 2009.

jeff weiner
Flickr/The DEMO Conference

He got the company focused on selling high-end recruiting tools as well as advertising and subscriptions.

jeff weiner linkedin
LinkedIn CEO Jeff Weiner Photo by Flickr user Iantzilla

By 2011, LinkedIn was ready to go public. Weiner finally got his IPO—a decade later.

LinkedIn IPO
AP

LinkedIn is growing incredibly fast. They're putting up a whole new building at headquarters.

LinkedIn Office Tour new building
Steve Kovach, Business Insider

Weiner is the toast of Silicon Valley—and on the cover of Forbes.

LinkedIn CEO Jeff Weiner on the cover of Forbes magazine

With all that he's accomplished, it seems like Weiner is just getting started.

LinkedIn Office Tour ping pong table
Steve Kovach, Business Insider

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